Industry
Third-Party Logistics (3PL)
The Logistics Firm That Beat the Clock (And the Competition)
How a 90‑employee 3PL in Africa eliminated delivery errors, boosted client trust, and turned technology into a growth engine.
The Business Problem
A logistics company managing cross‑border shipping across East Africa was facing intense competition from digital‑first startups. But internally, operations were stuck in 2010.
- Drivers used printed manifests
- Clients couldn’t track shipments in real time
- Rates were entered manually → frequent billing disputes
Every mistake lost a client. They were bleeding slowly — but consistently.
The Breaking Point
When a top FMCG client pulled out due to repeated delivery mismatches and rate confusion, the firm realized: Technology isn’t optional anymore. They had to evolve — fast.
The Solution: Axiever ERP
- Driver Mobile App: Real‑time updates, route changes, proof of delivery uploads
- Automated Rate Engine: Accurate pricing based on weight, zone, urgency — no errors
- Client Portal: Shipment visibility with auto‑notifications
- Accounts Receivable Sync: Invoice issued automatically after delivery
The Impact
- Delivery error rate dropped by 78%
- Customer churn reduced by 42%
- Cash flow improved due to faster invoicing
- Won back 2 major clients within 3 months
And here’s the best part: Axiever wasn’t a cost — it became a profit driver, delivering efficiency, speed, and client trust that translated into measurable ROI.